Wild Juniper is a personal conceptual project dedicated to showing off my passion for weddings, while curating beautiful, aesthetically pleasing content and executing social media best practice/standards.

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*Hashtags + Tagging are opted out to avoid photo copyright

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Dapper & Dashing came about as a new rebrand concept for Tip Top Tux, a National formalwear retail brand. As part of the new rebrand strategy, an initial Instagram was created to highlight the 2019 prom season and upcoming bridal season. Digital assets were pulled from our designers and existing internal assets. 

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Our target audiences were in their late teens, young adult, and mom/pops. 

Additional efforts were pushed in the rebrand of Tip Top Tux, including a clean sweep of the currently existing digital site into an E-Comm site. New Blog content was posted 2-3x a week following SEO key terms + in collaboration with social media efforts. 

Hammock Coast is a popular travel destination in SC. On this account, I assisted with content curation and social media scheduling through Hootsuite and Sprout Social, as well as pulling digital assets through Crowdriff.  

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I also curated content for Insta-stories every week, ranging from Culinary Experiences to Hammock Coast Best Sunsets.